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Atoll at Telefonica O2 UK

October 27, 2010 - Forsk announces it has completed the implementation of Atoll at Telefonica O2 in the UK. Forsk delivered a complete project that included Atoll licenses, data migration from the previous radio planning software, integration and user training.

Atoll is installed on a centralised server-farm that is accessed by all the Telefonica O2 UK users countrywide.

Paul Murray, responsible for radio planning and optimisation tools at Telefonica O2 UK, said “This was a very complex project as it included data migration, system integration and user training while minimising any disruption to our day-to-day operations. Forsk have done a very professional and thorough job and have delivered everything we needed. Using the Atoll software allows O2 to efficiently plan and optimise the radio network thus delivering the best possible experience for our customers when they use our network and services.”

“Forsk is proud to have Telefonica O2 UK as a customer and a key Atoll user”, Forsk’s CEO Benoit Guy said. “We have successfully completed this project and we will continue to actively support Telefonica O2 UK in the future. Forsk has also acquired additional experience with transition plans and migration from legacy radio planning software to Atoll, and we believe this will help us in future projects.”

About Forsk:

Forsk is an independent company providing radio planning and optimisation software products since 1987. Atoll, Forsk’s flagship product, is a leading radio planning and optimisation software, with more than 4000 licenses and 200 customers in 70 countries. Forsk markets Atoll through its offices in France, USA and China and a world-wide network of distributors and partners.