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Next Generation Business Models for Mobile Network Operators (MNOs) in LTE, M2M, & OTT Environment

Overview

Mobile network operators (MNOs) are facing unprecedented challenges from M2M evolution, Telematics growth in industry verticals, and consumer preference shift towards data & communication services in 4G LTE network paradigm. MNO’s are also facing and evolving competition driven by Over-the-Top (OTT) players. In our analysis, we use the analogy that the telecom services market is becoming more like a supermarket in which managing portfolio of integrated solutions is the key and the evolving ecosystem is more focused on connecting objects rather than simply connecting people and businesses.

Mind Commerce evaluates disruptions in traditional business model leading to new transformative opportunities and brand positioning. This research will facilitate Mobile Network Operators (MNOs) and related stakeholders to understand & develop market ROI driven business models including:

  • Analysis of 16 transformative business models including how MNOs may mashed-up their strategy formulation to implementation
  • Key strategic initiatives of 8 leading MNOs to remain leaders in emerging ecosystem
  • How an MNO can put strategic focus on leveraging existing assets and achieving better position as communication service provider in a post-4G environment. This includes complete solutions by partnership, M2M, telematics, smart services, SDM, broadcasting, mobile cloud, OTT, intangible asset management, public safety and more.

Target Audience

  • Mobile network operators
  • Mobile application developers
  • Wireless infrastructure suppliers
  • OTT application and service providers
  • M2M, Telematics, and related providers

Table of Contents

  • Executive Summary
  • Market Trend 2013 and Beyond
  • Faster Adoption of 4G LTE but Voice Over LTE (VoLTE) Data Revenue is Not Promising
  • Data Connected Environment will Erode Traditional Revenue
  • Over-The-Top (OTT) Intervention Breaks Down Private Communication Eco-system
  • Facebook VOIP Case can Get A Closer Look
  • M2M Development in Client Level Fostered Growth of Network Supports Market
  • Focus Shifting from Connecting People to Connecting Objects
  • Evolution of Networked Business Opportunity in Industry Vertical
  • Brand Positioning in New Mobile Horizon: Utilisation of Wireless Platform as Full-Scale Channel
  • Tumblr Promoted Content Case: Brand’s Consideration
  • Transformative Business Models for Mobile Network Operators (MNOs) as Communication Service Provider (CSP)
  • Connected Home: Security and Energy Management
  • Insurance Telematics: User-Based Insurance (UBI)
  • Vehicle Telematics as CSP
  • Utility Management and Smart Grid
  • Subscriber Data Management (SDM), Big Data and Research
  • Media/Event Broadcasting Product
  • Mobile Retail Payment Management
  • Hybrid Cloud Based Services
  • Intangible Assets Management
  • Content Management and Advertising Model
  • Enterprise Mobility Management
  • RCSE (Rich Communication Service Enhanced) – OTT Apps Model
  • Public Safety and Emergency Services
  • Mobile Health Telematics
  • Integrated Home Entertainment: Internet, TV, Gaming
  • NFC Driven Mobile Financial Services
  • Mobile Network Operator (MNO) Strategic Initiative Analysis
  • AT&T
  • SK Telecom
  • Entel
  • Verizon
  • Vodafone
  • Orange
  • Spring
  • Deutsche Telekom
  • Strategic Guideline for MNOs as CSP to Build Sustainable Business Model
  • Choose Service-Layer Partnership or Joint Venture for Complete Solutions
  • Put Strategic Focus on Service Mash-Up Trend
  • Solid NGN Service Transformation Plan is First

List of Graphs

  • Figure 1: 4G LTE Network Adoption Market Prediction 2013
  • Figure 2: Networked Business Framework under 3 Waves of Connected Device Development
  • Figure 3: The Disruptive Potential of Connectivity across Various Industry Sectors
  • Figure 4: Mobile Purchase Offering: Conversion of Location Search and Intent Targeting
  • Figure 5: Cost vs Revenue Dimensions in Intangible Asset Management Business Model