CX driven SON

We can offer an integrated SON-CEM solution for mobile operators, based on Subscriber Network Analytics technology, which is powered by patent-pending algorithms.

It combines Behavior-Based SON™—including Centralized SON (C-SON) features—with the advanced analytics of Subscriber Experience Hub.

The solution is compliant with 3GPP specifications, and supports NFV/SDN technology paradigms. It delivers the most accurate, comprehensive, real-time/offline network optimization, driven by customer experience. With its open architecture, Behavior-Based SON™ can co-exist with conventional SON products. CEM teams use the unique, comprehensive dashboards to gain insight into their network subscriber experience.

Mobile network operators can now realize their vision of delivering dynamic, CX-driven network optimisation.

CMSON

Incompatible Mobile Handsets

Taking a CX-driven approach for SON - using CDR big data analytics, CellMining’s Subscriber Experience Hub features helpful dashboards and reports featuring subscriber insights. One set of reports addresses Device Incompatibility, where quality issues observed on cells - 2G, 3G and 4G, are correlated with device make and model. These reports can highlight:

  • Device software updates that often introduce glitches on specific versions, necessitating an action to be taken by device vendors themselves
  • Foreign roamers that may introduce device-network incompatibility for example when their home 3G network is of a different variant than the visited 3G one
  • Network segments that sometimes mishandle certain devices as in re-selection, and CS fallback events, where a simple network configuration must be applied to resolve this

    These reports reduce the investigation time taken by Quality teams in resolving performance issues, and proactively alert them to any such device-network incompatibilities. For greater effectiveness, the device incompatibility reports also link back to the affected subscriber, so the care teams can initiate specific subscriber account actions as part of their retention process.

Advantages

  • Revolutionary technology based on innovative subscriber experience analytics
  • Probe-free
  • Detection of network faults and misconfigurations (e.g crossed cables, PIM and interference, more)
    Detection of poor quality in call and data sessions
  • In-depth insight into communications quality of experience (QoE)
  • Robust SON features for GSM networks, as well as 3G and 4G
  • Optimal GSM – UMTS – LTE traffic management
  • Big data analytics supports hundreds of millions of experience events
  • Optimizes to meet comprehensive subscriber experience KPIs

Benefits

  • Network-agnostic – simplifies integration efforts and abstracts complexity to support future technologies
  • Single underlying technology serves as basis for both SON and subscriber experience insights
  • Hassle-free integration via a CDR abstraction layer
  • Field-Proven in a live HetNet environment, including multi-vendor GSM, UMTS, LTE and small cells

SON benefits

  • Subscriber-aware – analyzes and makes network decisions based on subscriber usage patterns
  • Cost-saving – performs automatic engineering tasks, saves energy and defers capital investment
  • Reduced need for physical drive tests (DT) due to Virtual DT features
  • Open architecture – supporting deployment alongside conventional SON products

CEM benefits

  • Supplements existing customer profile data with network experience insight
  • Integrates with CEM systems and applications
  • Enables drilling down to subscriber dimensions (VIP, business, inbound roamers) and network dimensions (cells, roads, geographical coverage)
  • Handset model compatibility reports